Last verified 17 September 2026
7 Brew vs Dutch Bros
Cup sizes, price per ounce, menu range and rewards — 7 Brew against Dutch Bros Coffee. The per-ounce gap is 4% in 7 Brew’s favour.
A 7 Brew Medium is 24 oz at about $5.51 ($0.229/oz); Dutch Bros's 24 oz medium flavoured latte / golden eagle breve is about $5.75 ($0.240/oz). 7 Brew is about 4% cheaper per ounce and its cups are larger at every tier. The closest direct comparison on the board. Same cup ladder, same drive-thru model, similar flavour-first menu. 7 Brew wins on menu breadth and on how much you can customise a single drink; Dutch Bros wins on footprint and on brand recognition.
Cup sizes and price per ounce
7 Brew
| Size | Volume | Avg price | Per oz |
|---|---|---|---|
| Small | 16 oz | $4.52 | $0.283 |
| Medium | 24 oz | $5.51 | $0.229 |
| Large | 32 oz | $6.51 | $0.203 |
Dutch Bros
| Size | Volume | Est. price | Per oz |
|---|---|---|---|
| Small | 16 oz | — | — |
| Medium | 24 oz | $5.75 | $0.240 |
| Large | 32 oz | — | — |
Side by side
| 7 Brew | Dutch Bros | |
|---|---|---|
| Founded | 2017 (Rogers, Arkansas) | 1992 (Grants Pass, Oregon) |
| US footprint | 846 stands, 38 states | About 1,000 stands across 17+ states |
| Service model | Drive-thru only, no indoor seating | Drive-thru first, walk-up windows |
| Small cup | 16 oz | 16 oz |
| Largest cup | 32 oz | 32 oz |
| Avg Medium price | $5.51 (24 oz) | $5.75 (24 oz) |
| Price per ounce | $0.229 | $0.240 |
| Avg Medium calories | 282 cal | Not published per drink |
| Menu size | 217 tracked drinks | Broad, but shorter for espresso builds |
| Rewards | 7 Brew app rewards | Dutch Rewards — points per dollar, free drink birthday reward |
What each does better
Dutch Bros strengths
- Identical 16 / 24 / 32 oz ladder, so the two are directly comparable
- Bigger footprint and a very established rewards program
- Rebel energy line is the closest thing to 7 Energy
Where Dutch Bros falls short
- Heavily concentrated in the West — thin coverage east of Texas
- Hot drinks drop to a 12 / 16 / 20 oz ladder, so hot sizes are smaller
- Prices cluster higher at the Large end
7 Brew strengths
- 16 / 24 / 32 oz ladder — bigger at every tier than Dutch Bros
- 217 tracked drinks with a large syrup and milk library
- Every drink can be rebuilt: sweetness, milk, syrup, temperature
- A large documented secret menu the stands will actually build
- 846 stands across 38 states, all drive-thru
Where 7 Brew falls short
- No indoor seating — it is a window, not a café
- Prices and availability vary by stand more than at a corporate chain
- Nutrition is not published per drink, so figures here are estimates
- Concentrated in the South and Midwest — thin on the coasts
Closest 7 Brew drinks to a Dutch Bros order
| 7 Brew drink | S | M | L | Cal (M) | Caffeine (L) |
|---|---|---|---|---|---|
| Tuxedo Mocha | $4.76 | $5.75 | $6.75 | 295 | 217 mg |
| Blondie Cold Brew | $4.56 | $5.78 | $6.86 | 331 | 208 mg |
| Banana Bread Mocha | $4.73 | $5.65 | $6.63 | 277 | 198 mg |
| Blondie Chilled Espresso Breve | $4.48 | $5.65 | $6.70 | 297 | 213 mg |
| Blondie Recipe | $4.78 | $5.85 | $6.88 | 317 | 230 mg |
| Frosted Cookie Breve | $4.74 | $5.61 | $6.57 | 294 | 222 mg |
Blondie Cold Brew
Banana Bread Mocha
Dutch Bros signature drinks: Rebel energy drink, Golden Eagle (caramel vanilla breve), Annihilator, Blue Rebel.
Verified · prices & nutrition are estimates — confirm at your stand